In the hustle and bustle of nonprofit life it can be all too easy to get caught up in the day to day and forget to focus on the bigger picture. Often volunteers are given the least amount of attention and are all too frequently taken for granted. Though most volunteers don’t give their time solely for the recognition, most want their efforts to matter. This is both for the benefit of the clients and the benefit of the organization serving those clients. Failing to recognize and appreciate the contribution will be enough to turn many volunteers away.
HOW TO FIX IT: Appreciate Your Volunteers
Like staff, not every volunteer will want to be appreciated in the same way, and like with staff, thank you is often enough. There are also countless other ways- inclusion in newsletters, social media and websites; awards; tokens of appreciation; cards and letters; invitations to organizational events and board meetings… Be creative, be intentional and be committed to making this a priority. Most importantly, show your volunteers you appreciate them but listening to their needs and maximizing their contribution to your organization.